Esports competition organizer BLAST has revealed a limited-edition watch in collaboration with TW Steel. The Dutch brand has themed the items around Counter-Strike: Global Offensive, with details such as a map layout on the face, and crosshairs. The watches are part of a long-term collaboration that will have room for multiple items and products.
The Esports Observer has learned that, on top of the overall fee, the partnership includes a deal structure based on sales.
As seen on BLAST broadcasts last weekend, casting talent have already been given TW Steel watches. BLAST confirmed that local, national, and global esports influencers will be engaged with the collaboration when the watches go on general sale.
This was waiting for me in the studio this morning.
You guys have completely lost your mind…
Thank you so very much 🔥❤️ pic.twitter.com/RuawgMF79E
— Maniac (@Maniac_CSGO) June 15, 2020
The watches are commemorative of the European and Americas finals of the BLAST Premier CS:GO competition, which will run until June 21.
