Home Business This week in esports: Gfinity, HUYA, London Spitfire, Vodafone Giants

This week in esports: Gfinity, HUYA, London Spitfire, Vodafone Giants

by Adam Fitch

As always, we’ve rounded up the biggest and best stories from the past week so you can stay abreast of the industry’s biggest happenings. This week in esports saw Gfinity forge a big deal, Team Liquid extend with HUYA, Guinevere Capital assume control over London Spitfire, and Vodafone Giants acquire x6tence.

We also have a twice-weekly newsletter that informs you of every significant happening in the business and industry side of esports, feel free to subscribe here.

Gfinity secures five-year deal with Abu Dhabi Motorsport Management

Photo credit: Gfinity

London-based tournament organiser Gfinity and Abu Dhabi Motorsport Management entered a five-year deal to create a simulation racing championship.

The Esports Racing Championship (ERC) will be jointly owned by the two parties and is said to feature a “unique format” that hasn’t been used in sim racing to date. The new racing series will feature two seasons taking place in each calendar year, with the inaugural season beginning this year at a date that has yet to be revealed.

Read the full article here.

Team Liquid to stream on HUYA through 2022 with deal extension

Team Liquid HUYA 2022
Image credit: Team Liquid

Multinational organisation Team Liquid extended its exclusive streaming partnership with Chinese platform HUYA through 2022.

As part of the extension, new faces from under the Team Liquid banner will stream for the first time on the platform. The deal between Team Liquid and HUYA was first forged in June last year, resulting in the organisation’s League of Legends, Counter-Strike: Global Offensive, Apex Legends, Hearthstone, and PlayerUnknown’s Battlegrounds players broadcasting their gameplay.

Read the full article here.

Cloud9 partners with Excel Esports shareholder Guinevere Capital

Cloud9 London Spitfire Guinevere Capital
Photo credit: Overwatch League

North American organisation Cloud9 entered a strategic partnership with Guinevere Capital, the majority shareholder in Excel Esports.

The partnership will see Guinevere Capital take logistical control over Kings Row LLC, a subsidiary of Cloud9 that operates Overwatch League franchise London Spitfire and Contenders team British Hurricane.

Read the full article here.

Vodafone Giants acquires fellow Spanish organisation x6tence

Vodafone Giants x6tence
Image credit: Vodafone Giants

Spanish organisation Giants Gaming, known as Vodafone Giants through a naming rights deal, acquired x6tence.

Vodafone Giants will integrate x6tence into its structure, onboarding the organisation’s managers and Counter-Strike: Global Offensive roster. The acquisition is said to be a “strategic movement that brings together in one company two of the most important emblems in Spain of the esports sector.”

Read the full article here.

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