Esports media agency Gaming Community Network (GCN) has appointed Jenn Wong, formerly of Caesars Entertainment, as its…
Activations
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Tournaments
A Closer Look at Dallas Fuel Homestand Opening Weekend Brand, Sponsor, and League Activations
by Kevin Hittby Kevin HittMentioned in this article League/Tournament Brands: The Overwatch League homestand opener for the Dallas…
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Tournaments
A Closer Look at Activations from the $500K PUBG MOBILE Club Open Global Finals
by Hongyu Chenby Hongyu ChenMentioned in this article League/Tournament Brands: From Nov. 29 to Dec. 2, Chinese conglomerate…
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Tournaments
The HomeStory Cup Tale – Founder Dennis Gehlen Talks Origins, Challenges, and Brand Activations
by Tobias Seckby Tobias SeckMentioned in this article League/Tournament Brands: Beginning yesterday, several of the best StarCraft II…
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Mentioned in this article League/Tournament Brands: The League of Legends World Championships has for…
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BusinessSponsorships
A Closer Look at BlizzCon 2019’s Line-Up of Live Sponsor Activations
by Seamus Byrneby Seamus ByrneMentioned in this article BlizzCon is widely recognized as Blizzard Entertainment’s annual festival of…
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Mentioned in this article ESL One Hamburg returned to the German city’s Barclaycard Arena…
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BusinessSponsorships
Activations Abound at Overwatch League Grand Finals
by Adam Sternby Adam SternMentioned in this article Blue-chip sponsors were plentiful in the fan zone area during…
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BusinessSponsorships
LA Valiant on OWL Kit Kat Rivalry Weekend, Approach to Entitlement Sponsor and Activations
Mentioned in this article In late August, the Los Angeles Valiant hosted the third…
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Tournaments
Activision Blizzard Details Overwatch League Grand Finals Activations
by Adam Sternby Adam SternMentioned in this article The Overwatch League Grand Finals are this weekend at Wells…