Home Business RFRSH Entertainment and Origen Sign Two-Year Deal With Logitech G

RFRSH Entertainment and Origen Sign Two-Year Deal With Logitech G

by H.B. Duran

Origen RFRSH Logitech G Sponsorship

Credit: RFRSH Entertainment

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League/Tournament Brands:

  • Origen, the League of Legends team of RFRSH Entertainment, has signed a two-year partnership deal with Logitech G.
  • Logitech G will supply the team with equipment to be used in the League of Legends European Championship.
  • Origen will serve as a brand ambassador for Logitech G products and assist in the introduction of new products to market.

Danish esports organization RFRSH Entertainment Database-Link-e1521645463907 and its Spanish-based League of Legends Database-Link-e1521645463907 team Origen Database-Link-e1521645463907 announced a two-year partnership agreement with peripheral manufacturer Logitech G Database-Link-e1521645463907.

As part of the agreement, Origen will compete in the League of Legends European Championship Database-Link-e1521645463907 (LEC) using Logitech G equipment. RFRSH acquired a majority stake in Origen in late 2018 following its acceptance into the LEC. 

Logitech G manufactures gaming peripherals for PC and consoles that include keyboards, mice, headsets, mousepads, and simulation game products such as racing wheels and flight sticks. The hardware and peripheral sponsor did not disclose which models or types of equipment would be provided to Origen.

Related Article: Multi-Teams vs. Multi-Brands: Is There a Better Model?

Over the next two years, Origen team members will work together with Logitech G to develop new products and help introduce them to the gaming market.

“We’ve invested significantly in the build-up of our teams, facilities, and the organization and we’re constantly looking for areas to improve the conditions for both the players and the organization around them,” Jakob Lund Kristensen, co-founder of RFRSH Entertainment said in a release. “We want to work with partners who have the same ambition, and the partnership with Logitech G will showcase this. Together we will be working on improving the teams’ and players’ facilities to support world-class esports.”

Audi entered into a three-year partnership deal with Origen in January that includes “various yet-to-be-announced esports and digital projects.”

In February, RFRSH partnered with gaming PC hardware brand OMEN by HP Database-Link-e1521645463907 in a multi-year deal that covers Origen, as well as RFRSH’s other biggest esports entities Astralis Database-Link-e1521645463907 and the BLAST Pro Series Database-Link-e1521645463907.




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