- Dota 2 team Alliance has added gaming peripheral company Razer as a sponsor.
- The two-year deal will include Razer providing gaming equipment for the team.
- Alliance joins a plethora of Razer endorsers including SK Telecom T1, 100 Thieves, and Immortals.
Razer
has notched yet another esports team to its already hefty endemic endorsement portfolio with the addition of Dota 2As a part of the two-year deal, Razer will provide Alliance with gaming equipment including mice, keyboards, and headsets, and the team will also be involved in the testing and development of new Razer products. Financial terms of the deal were not disclosed.
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Razer previously worked with Alliance as a sponsor of the team around the time it was founded in 2013 and was involved with the team when it won The International for Dota 2 in the same year.
Alliance is a Swedish organization that was founded in 2013, and prior to this deal, it’s portfolio of partners included Monster Energy, GG.Bet, Twitch, and Newzoo. The team joins a massive portfolio for Razer that includes SK Telecom T1