UK-based esports organization Method announced a long-term partnership with Chinese livestreaming platform DouYu. This partnership will see Method and DouYu continue to collaborate on broadcasting Method’s World of Warcraft Race to World First events to a Chinese audience, in addition to a selection of Method players streaming on the DouYu platform.
The Race to World First is a competition in which esports organizations attempt to get the end of World of Warcraft raid dungeons by defeating the final boss before the other organizations. Method is a leader in the competition.
“Working together with DouYu has been an important step in Method’s mission to establish the Race to World First as a global esports event,” Method Co-CEO Sascha Steffens said. “We are excited to take our collaboration with DouYu to the next level. This partnership will give Chinese viewers the ability to directly engage with Method’s players.”
Just as U.S.-based streaming platforms are vying for talent and content contracts that will produce viewership numbers, China is in the midst of its own battle of the streaming services; most notably between DouYu and HUYA. In June of last year Team Liquid partnered with HUYA to broadcast player live streams from North America and Europe to viewers in China.
