Credit: GIANTS Software/John Deere
Mentioned in this article
- The upcoming Farming Simulator League will feature a team sponsored by farming equipment brand, John Deere.
- Other agricultural equipment brands Lindner, Horsch, Bednar, and Krone will also sponsor teams in the league.
- The Farming Simulator League season begins at FarmCon 2019 in July, and will have a €250K ($284K USD) prize pool across the year-long season.
Agricultural and lawncare equipment maker John Deere will sponsor a team in the upcoming Farming Simulator League 
, publisher Giants Software announced this week.
John Deere is the highest-profile farming industry company to date to sponsor a team. The John Deere Esports Team consists of seven German players, and will compete in the inaugural €250K ($284K USD) season that kicks off at July’s FarmCon 2019 and spans 14 total tournaments, including 10 offline competitions at various European events. The championship will take place at FarmCon 2020.
“The reasons for John Deere’s entry into esports are obvious: first and foremost the attractiveness of the detailed Farming Simulator within the agricultural sector and far beyond,” said John Deere public relations manager Ralf Lenge, in a release. “This is accompanied by the high level of acceptance of John Deere products in Farming Simulator and the ever stronger interlocking of the real with the digital world.”
Related Article: Farming Simulator Esports Expands with League and Farm-Tech Sponsors
John Deere products were first featured in Farming Simulator 19 , and the company plans to expand the number of its vehicles included in the next entry of the game.
When the Farming Simulator League was announced in January, Giants Software representatives said that farm-tech companies would sponsor teams rather than the league itself. Since then, farming equipment manufacturers Lindner, Horsch, Bednar, and Krone have been announced as team sponsors. Additionally, esports organization mYinsanity and game publisher Astragon Entertainment will field teams in the league.
