Credit: Blizzard Entertainment
- GameStop detailed its plan for several activations at the first Overwatch League (OWL) home game, taking place April 27-28 in Dallas.
- Activations will include free tickets, an after-party, meet and greet sessions with players, and merchandise giveaways.
- GameStop has invested heavily in Texas-based esports organizations over the past month, partnering with local teams and acquiring the naming rights to CompLexity Gaming’s new training facility.
Videogame retailer GameStop detailed its activation plans for the sold-out Overwatch League