- G2 Esports has closed its growth funding round, increasing the organization’s funds by $17.3M USD.
- The round will fund a number of expansions for the team.
- The organization’s total raised funding now sits at $26.4M.
G2 Esports 
has closed its growth funding round, raising a total of $17.3M for the esports organization and bringing its funding to-date to $26.4M. This round will fund a number of expansion activities for G2, including investment into business and content operation.
The round is led by a number of New York City-based investment groups, including Seal Rock Partners, Parkwood Corporation, and Everblue Management, and a number of tech and sports entrepreneurs including Yext Co-Founder and President, Brian Distelburger; Doodle Founder Myke Naef; and Topgolf Media President, YuChiang Cheng.
The funding round was advised by Inner Circle Sports, a New York-based boutique investment bank that focuses on the sporting industry.
“The backing from this distinguished group of business leaders is a testament to the future growth of this organization,” said G2 Esports CEO Carlos “ocelote” Rodriguez. “After an incredibly successful 2018… G2 is doubling down on international growth, and continuing our investment in world-class content creation.”
Founded in 2014 by Rodriguez and esports veteran Jens Hilgers, G2 operates across a number of esports titles, including in the newly formed League of Legends European Championship (LEC) where the team is currently in first place.
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The organization has partnered recently with esports training and management tools platform Esport-Management, in addition to embarking on an esports reality show venture with online payment company paysafecard. Last month, the company hired former NFL executive Lindsey Eckhouse and former Red Bull executive Sabrina Ratih to the organization’s partnership management team.
“G2 Esports is well-positioned for exponential growth as it commits to seeing the advancement of LEC and the esports industry as a whole,” said Yext’s Distelburger. “We believe in the founding team and are thrilled to be a part of G2 Esports’ continued momentum and international expansion.”
