Home Business Fnatic Finds Chair Partner in Anda Seat – The Esports Observer|home of essential esports business news and insights

Fnatic Finds Chair Partner in Anda Seat – The Esports Observer|home of essential esports business news and insights

by Trent Murray

Esports organization Fnatic has announced a global partnership with gaming chair manufacturer Anda Seat. The companies have teamed up to launch a Fnatic-branded chair as part of their strategic partnership, which names Anda Seat as the organization’s exclusive gaming chair partner.

While most major esports organizations have a gaming chair partner, Anda Seat is not a common name amongst those deals in Western esports. The company has been more active in China and South Korea, sponsoring organizations such as Victory Five, MQ, and SUNING Esports.

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