- App development platform GoMeta has announced the close of a $6M USD funding round, led by esports investment group BITKRAFT.
- GoMeta’s new Koji platform offers app development templates, collaboration, deployment, and a store.
- BITKRAFT says it invested in GoMeta in part because of its community aspects and “interesting opportunities” that may be presented in the future.
BITKRAFT Esports Ventures led a $6M seed round raised by application and augmented reality (AR) experience building company, GoMeta. Founded in 2016, GoMeta offers platforms on which users can create, collaborate on, and sell applications to the public.
GoMeta’s latest product, Koji, entered beta on Tuesday, and features app templates, a platform in which developers can ask the community for real-time assistance, an automated deployment platform, and an app store.
The company is still in its infancy and isn’t directly linked to esports, but the content democratization creates bigger opportunities, BITKRAFT Founding Partner Scott Rupp told The Esports Observer.
“Unleashing the creative power of communities has built some massive companies,” said Rupp, listing YouTube and Twitch as examples. [Investing in GoMeta is] not a core esports play but early applications of their products are [centered] around games and people creating their own social competitive spaces.”
Related Article: Japanese Tournament Organizer PlayBrain Raises $1.9M Seed Round Led by BITKRAFT
Rupp said another layer of GoMeta that intrigued BITKRAFT was the possibility for influencers to create monetized content.
“GoMeta isn’t a core esports company, obviously, but one of the ways we think about our own investment strategy is [to look for] great companies that have really interesting games and esports use cases but [also] where there could be an even bigger opportunity in other areas.”
BITKRAFT raised a $125M venture capital fund in December and has since invested in a myriad of brands including internet startup Network Next, sports betting startup The Action Network, and Japanese tournament organizer PlayBrain.
GoMeta closed its funding round with the support of “more than two dozen” angel and venture capital investors, including Zynga founder Mark Pincus, former CEO of Disney Michael Eisner, YouTube’s director of UX Jonathan Terleski, and former MySpace CEO Mike Jones.
