For China and the rest of the world, the first half of 2020 is…
Hongyu Chen
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BusinessSponsorships
TOP Esports Changes Streaming Partner From Huya to DouYu – The Esports Observer|home of essential esports business news and insights
by Hongyu Chenby Hongyu ChenChinese organization TOP Esports announced that it has signed an exclusive streaming deal with…
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BusinessSponsorships
China Warns Livestreaming Companies Over Vulgar Content, Tencent Global Esports Summit 2020 Planned
by Hongyu Chenby Hongyu ChenThe second wave of COVID-19 outbreaks continues to grow in China. Since the new…
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BusinessSponsorships
JingDong Gaming Partners With Sony China – The Esports Observer|home of essential esports business news and insights
by Hongyu Chenby Hongyu ChenChinese esports organization JingDong Gaming (JDG) has signed a strategic partnership deal with Sony…
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Tournaments
League of Legends Pro League Partners With Chinese E-commerce Company Suning
by Hongyu Chenby Hongyu ChenChinese e-commerce company Suning announced that its online shopping platform Suning.com has become an…
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BusinessSponsorships
PUMA Signs Multi-Year Apparel Sponsorship Deal With Gen.G Esports – The Esports Observer|home of essential esports business news and insights
by Hongyu Chenby Hongyu ChenGlobal sportswear brand PUMA has signed a multi-year sponsorship deal with South Korean esports…
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BusinessMarket & Companies
Edward Gaming Establishes Esports Health Management Center – The Esports Observer|home of essential esports business news and insights
by Hongyu Chenby Hongyu ChenChinese esports organization Edward Gaming (EDG) announced that it has established an esports health…
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BusinessSponsorships
FunPlus Phoenix Extends Partnership Deal With Chinese Restaurant Fish Cool for Five Years
by Hongyu Chenby Hongyu ChenChinese esports organization FunPlus Phoenix (FPX) announced that it has renewed and extended its…
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Tournaments
China’s League of Legends Pro League Rebrands, Summer Split Begins June 5
by Hongyu Chenby Hongyu ChenTJ Sports announced that its top League of Legends competition in China, the League…
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BusinessMarket & Companies
Former Dota 2 Champion Team Faces Match-Fixing Crisis, Tencent Sports to Host $210K World University Cyber League
by Hongyu Chenby Hongyu ChenLast week, China’s esports industry witnessed its biggest scandal in recent memory: Newbee, the…