- Tillys has partnered with the High School Esports League (HSEL).
- The Southern California-based clothing & lifestyle retailer will contribute $10K USD to HSEL’s scholarship prize pool.
- Tillys new mobile game offers opportunities for both team and solo players to compete for prizes.
Yesterday, the High School Esport League announced a partnership with Southern California-based clothing retailer & lifestyle brand, Tillys. According to Tillys, the collaboration intends to “bring awareness to the educational and social benefits of the HSEL program.” Tillys will fund college expenses for esport athletes by contributing $10K to HSEL’s scholarship prize pool. HSEL-partnered schools will also have a chance to receive care packages that include HyperX 
headsets, PSD clothing, and NEFF t-shirts.
Team participants in Tillys new mobile Zombie game can compete both in school and in-store for prizes, including five iBUYPOWER
gaming PCs, HyperX gaming headsets, and peripherals for their school clubs. Solo student gamers can win single player prizes such as a VIP trip for two to DreamHack in Dallas. The game will be running in-store from April 20th – May 4, 2019.
Related Article: NRG Esports Partners With High School Esports League for Summer Open
HSEL connects over 1,500 high school esports clubs across North America, running tournaments that allow students to compete on a national level. It’s Spring Majors tournament is currently underway, offering competition in 10 games including League of Legends , Rocket League , Counter-Strike: Global Offensive , Overwatch , and Hearthstone . It is the oldest and largest high school esports organization and is partnered with the National Association of Collegiate Esports to “create a stronger path for high school esports athletes to move into the collegiate ranks as scholarship athletes.”
“HSEL harnesses students’ passion for games and gives them a chance to compete with friends at school, with teacher support and even the chance to get recruited by colleges,” said HSEL Co-Founder & CEO Mason Mullineaux. “Tillys understands how big of a deal that can be to today’s high school gamers, and they’re stepping up in a big way to give students even more reasons to compete.”
