Home Business EVOS Esports Adds to $4.4M Series A, Expands Into Influencer Management

EVOS Esports Adds to $4.4M Series A, Expands Into Influencer Management

by Tobias Seck

Mentioned in this article

  • EVOS Esports added $1.4M USD towards its Series A investment following a $3M investment at the start of 2019 funded by Insignia Ventures Partners.
  • The organization plans to use the proceeds of the investment to grow the startup’s esports entertainment arm.
  • Currently, EVOS Esports manages 50 gaming influencers exclusively and partners with 250 esports talents.

Earlier this month, EVOS Esports announced it had added to its now $4.4M Series A investment as it looks to seize the market of gaming influencer management in South-east Asia.

Initially, the company closed a $3M Series A funding at the beginning of this year, which was backed by Insignia Ventures Partners. Now, EVOS Esports has raised an additional $1.4M towards its Series A, which came from a group of angel investors from Indonesian conglomerates, as well as from the top-level management of a leading e-commerce player in China.

EVOS Esports, which was founded in 2017 by Ivan Yeo, houses competitive esports teams across six games. The 120 employee company operates in five countries and three teams from EVOS are set to represent Singapore and Indonesia in the upcoming South-east Asian Games.

Furthermore, EVOS provides streaming contracts, brand endorsement deals, and offline event opportunities to influencers, as well as managing their social media channels and creating content for them. The startup has worked with more than 40 brands, including Lazada, Gareno, and Lenovo

According to EVOS Esports, the new funding will be used to grow the startup’s esports entertainment arm, which currently manages 50 gaming influencers exclusively and partners with 250 esports talents.

“Most importantly, Ivan and his team have a clear roadmap to become the dominant player in South-east Asia, securing key partnerships with leading platforms and publishers across the region,” said Tan Yinglan, founding managing partner at Insignia Ventures Partners, in a release.

Source link

Related Articles

Leave a Comment